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Every track is built by founders and revenue leaders who have led in freight, starting with Will Jenkins, who co-founded MoLo and helped build it into a $1.25B business by 2022.
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Most freight broker training is either a licensing course that teaches paperwork or a generic B2B sales program with the word freight pasted on top. Neither prepares a rep for the conversations they will actually have.
The Freight Academy curriculum is designed by Will Jenkins our founder, and co-founder of MoLo Solutions, one of the fastest-growing freight brokerages in the country before ArcBest acquired it in 2021. He trained MoLo's first 200 hires and helped grow the business to $1.25B in revenue in 2022.
The curriculum teaches brokerage economics before tactics, so a rep understands why a rate holds or breaks rather than reciting a rebuttal they do not believe. It runs self-paced, which means a brokerage can onboard a new hire in March and another in September against the same standard instead of an experience that changes depending on who happens to be free that week.
Curriculum alone leaves reps who know the theory and freeze on the phone, so teams typically pair it with the Sales Bootcamp for live coaching and the AI Sales Coach for repetition. More than 900 people across 180+ freight companies have been through Journey training.
Self-paced curriculum
Freight fundamentals, sales, and operations tracks available on demand so reps learn without pulling the floor offline.
A consistent standard
Every new hire gets the same onboarding instead of an experience that changes depending on who happens to train them.
Practice, not just theory
Pairs with the AI Sales Coach so reps rehearse what they learn against realistic buyers before going live with a prospect.
Built for B2B teams
Scoped and priced to the team and the engagement rather than sold as an off-the-shelf individual course.
What teams ask before rolling the Academy out across a sales floor.
