What can we help you find?

Training built by operators, not trainers.

Every track is built by the founders and revenue leaders who have led in this space. People who have scaled brokerages, like MoLo, built go-to-market strategies, and led sales programs that generated billions in revenue.

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Freight fundamentals
How brokerage economics actually work, so reps sell with context instead of reciting a script they do not understand.
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Sales skill tracks
Prospecting, discovery, qualification, objection handling, and pipeline management, taught with freight scenarios rather than generic B2B examples.
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Deployed across your team
Journey works with brokerages, carriers, and 3PLs to roll training out team-wide and align it to how that organization actually sells.
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Journey Delivers team smiling in a modern office with exposed brick and computer desks.

Why Us?

Most freight broker training is either a licensing course that teaches paperwork or a generic B2B sales program with the word freight pasted on top. Neither prepares a rep for the conversations they will actually have.

The Freight Academy curriculum is designed by Will Jenkins our founder, and co-founder of MoLo Solutions, one of the fastest-growing freight brokerages in the country before its acquisition by ArcBest. He built the sales organization, scaled the team, and led revenue programs that helped grow the business to $1.25B in annual revenue.

The curriculum teaches brokerage economics before tactics, so a rep understands why a rate holds or breaks rather than reciting a rebuttal they do not believe. It runs self-paced, which means a brokerage can onboard a new hire in March and another in September against the same standard instead of an experience that changes depending on who happens to be free that week.

Curriculum alone leaves reps who know the theory and freeze on the phone, so teams typically pair it with the Sales Bootcamp for live coaching and the AI Sales Coach for repetition. More than 900 people across 170+ freight companies have been through Journey training.

Build a brokerage worth talking about

Self-paced curriculum

Freight fundamentals, sales, and operations tracks available on demand so reps learn without pulling the floor offline.

A consistent standard

Every new hire gets the same onboarding instead of an experience that changes depending on who happens to train them.

Practice, not just theory

Pairs with the AI Sales Coach so reps rehearse what they learn against realistic buyers before going live with a prospect.

Built for B2B teams

Scoped and priced to the team and the engagement rather than sold as an off-the-shelf individual course.

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The Freight Academy

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FAQs

Freight broker training questions, answered

What teams ask before rolling the Academy out across a sales floor.

What is freight broker training and who is it for?
How much does freight broker training cost?
How much does freight broker training cost?